Kuba imwe mu mbuga nkoranyambaga zizwi cyane ku isi, Instagram ikoreshwa n’abakoresha hafi miliyari 2 buri kwezi. Benshi mubakoresha bakoresha byibuze umwirondoro umwe wubucuruzi kuri Instagram. Ibi bituma Instagram ibona inyungu nyinshi kubucuruzi kugirango bongere ubumenyi bwabaterankunga kandi butere imbere. Igihe cyashize iyo Instagram yari porogaramu yoroshye yo kugabana amafoto. Mu myaka icumi ishize, byahindutse hafi yibikorwa byubucuruzi byuzuye. Mugihe ushakisha kuri Instagram, wasangamo ibirango byinshi (bito n'ibinini) bikusanya inkunga, gufungura amaduka yabo ya Instagram, no gukoresha ubundi buryo bwo kwamamaza kuri Instagram.
Niba urimo kwibaza uburyo Instagram ifasha imishinga mito nini nini mukubaka ishusho yikirango, iyi ngingo izakubwira ibyo ukeneye kumenya byose. Tuzagendana kandi inzira yo gukora page yubucuruzi kuri Instagram. Reka twibire.
Inzira 10 Instagram yunguka ubucuruzi buciriritse kandi bunini
1. Gukoresha imbaraga zo kugura abakoresha Instagram
Umubare munini wabakoresha Instagram ni abahitamo kugura kumurongo kubintu cyangwa serivisi muriyi minsi. Ibi bivuze ko hari abakoresha benshi kuri Instagram bategereje kubona ibirango bishya byo gukorana nabo. Ubwinshi bwabakoresha kuri Instagram bufasha ubucuruzi kugera kubakoresha benshi hakoreshejwe amatangazo yamamaza ukurikije ibyo bakunda. Rero, Instagram yemerera imishinga mito nini nini gukoresha imbaraga zo kugura abakoresha. Ibi bituma ubucuruzi buteza imbere abakiriya babo.
2. Kwibanda no gusubira inyuma ukoresheje algorithm igezweho
Kuva yagura Instagram na Mark Zuckerberg, umuyobozi mukuru wa Facebook, ubushobozi bwa intego bwa Instagram bwiyongereye kugera kurwego rwa Facebook. Ibi birimo kwibasira abakiriya ukurikije imyaka yabo, imyitwarire yimbuga nkoranyambaga, ibyo ukunda, nibindi bintu bifitanye isano. Uburyo bwa mbere ni "Ubukonje bukonje," aho umukiriya yerekanwa amatangazo ashingiye kubyo bakunda. Hano abakiriya basusurutswe kubucuruzi bushya bashobora cyangwa batigeze bumva mbere. Uburyo bwa kabiri ni "Gusubira inyuma," aho umukiriya yerekanwa amatangazo yibirango bashobora kuba barigeze gukorana mbere. Ibi bituma Instagram iba urubuga rwunguka rwo gushakisha abumva bashya kimwe nabakiriya b'indahemuka.
3. Gukurikirana ibipimo bijyanye nubucuruzi
Instagram itanga ibintu byinshi byemerera page yubucuruzi gukurikirana ibipimo bitandukanye bijyanye nubucuruzi. Ibiranga bituma ubucuruzi bukurikirana ibi bikurikira:
- Umubare wabantu bagenewe binyuze mukwamamaza.
- Umubare wabantu babonye iyamamaza.
- Umubare wabantu basabana niyamamaza bagasura urubuga / page yubucuruzi.
- Umubare w'abayoboke bashya, bakunda, ibitekerezo, n'imigabane ubucuruzi bwashoboye kwihagararaho binyuze mubukangurambaga bwo kwamamaza.
Ibi bifasha imishinga mito nini nini kugera kuri byinshi kumafaranga, umwanya, nimbaraga bakoresha mukwamamaza kwabo. Ifasha kandi mugukurikirana iterambere ryubucuruzi bwabo mukurikirana ibipimo bitandukanye bitangwa na Instagram.
4. Ibindi bicuruzwa byamamaza kumpapuro zubucuruzi
Instagram itandukanya konti yumuntu na konti yubucuruzi itanga icya nyuma hamwe nibindi bikoresho byongeweho byo kwamamaza. Ihuriro rifasha ubucuruzi kumenyekanisha ibicuruzwa na serivisi binyuze muri:
- Hamagara-Kuri-Igikorwa buto kubashyitsi.
- Gutezimbere ubucuruzi ukoresheje amatangazo.
- Gutanga uburyo bwo gushishoza.
- Guha abakoresha kumva neza ko page ari iy'ubucuruzi.
Ibiranga ibicuruzwa bitangwa na Instagram bifasha ubucuruzi kugera kuntego zabo zo gutsinda no kwagura intera yabo kurushaho.
5. Kwagura abakiriya
Nkuko tumaze kubivuga, kuri Instagram hari abakoresha barenga miliyari 2 bakora buri kwezi. Nibura 33% muribo bafata icyemezo cyubuguzi bakoresheje imyirondoro yubucuruzi ya Instagram. Abashoramari barashobora gukoresha aya mahirwe kugirango bagere kubantu bashya kandi bagure abakiriya babo ku buryo bugaragara. Umwirondoro wawe wubucuruzi wa Instagram mubyukuri ni kwagura sosiyete yawe. Kubwibyo, ni ngombwa gucuruza ibikorwa byawe kuri Instagram kugirango ubone inyungu zubu bushobozi budakoreshwa.
6. Kubaka kumenyekanisha ibicuruzwa
Imwe mu nyungu nini za Instagram, usibye kwiyamamaza kwishura kwishura, ni amahirwe yo gutera imbere kama. Ibi ni ingenzi cyane kubucuruzi bushya bukiri mubyiciro byabana. Utanga serivisi nka Bwana Insta arashobora kuba ingirakamaro muriki gice. Itanga serivisi zitandukanye za Instagram nkabakurikira Instagram kubuntu , amaherezo zishobora gufasha mugufasha gukura kama. Ibi ni ingirakamaro cyane kubucuruzi bushya muri nyakatsi, kuko abayoboke bashya bivuze kurushaho kugaragara.
7. Kubaka umubano mwiza nabayoboke
Instagram itanga amahirwe menshi yo kongera urwego rwabasezeranye. Ibi birashobora gukorwa mugusubiza kubitekerezo byabakiriya nibibazo no kubashora mubiganiro. Igitekerezo kiri inyuma yibi nukubaka umubano mwiza nabayoboke. Uko ubucuruzi bwitabira kandi bwitabira abayoboke babwo, niko burushaho kubaka ikizere hamwe nabayoboke bayo ndetse nabakiriya babo. Umubano mwiza nabayoboke uzavamo kugurisha byinshi biziyongera kumurongo wo hasi wikigo.
8. Gutezimbere gusobanukirwa neza nabakiriya
Nibyingenzi kubucuruzi, bushya cyangwa bwashizweho, kugirango dusobanukirwe nibyo udakunda abumva. Ariko, ibyifuzo byabatumirwa birahinduka burigihe. Instagram yemerera ubucuruzi guteza imbere imyumvire myiza kubakiriya babo. Ni ngombwa kuko abarebwa intego ntabwo ari imibare gusa yerekeye imyaka cyangwa demokarasi. Igizwe n'abantu nyabo bafite imyitwarire itandukanye. Niyo mpamvu, ubucuruzi bugomba kwihatira kubyumva kimwe no gutegura ibikorwa byabo byo kwamamaza.
9. Ifoto yibanze kumurongo
Instagram ni ifoto / gusangira amashusho. Ugereranyije umuntu yibuka 80% mubyo abona. Kubwibyo, Instagram igira uruhare runini mukuzamuka kwubucuruzi kuko ubukangurambaga bwo kwamamaza bukoresha cyane cyane amafoto na videwo. Kandi ibi bikomeza kwibukwa kubakoresha Instagram igihe kirekire, gishobora, nacyo, guhindura abayoboke mubakiriya b'indahemuka.
10. Kuzamura umusaraba ku zindi nzira zo kwamamaza
Inyungu yo gukoresha Instagram mugutezimbere ubucuruzi bwawe nuko ushobora gukoresha ubushishozi bwubucuruzi mugutezimbere ibicuruzwa byawe. Imodoka ituruka kuri Instagram irashobora gukoreshwa kuri Facebook, Google, nibindi, kugirango bisubiremo kimwe. Ibi bifasha mukwagura ibikorwa byawe hanze ya Instagram. Ibi na byo, birema ibintu byinshi byerekana ibimenyetso byawe.
Nigute ushobora gukora page yubucuruzi ya Instagram?
Urashobora gukoresha izo nyungu mugukora page yubucuruzi ya Instagram muburyo bworoshye:
Intambwe ya 1: Kuramo porogaramu ya Instagram hanyuma wiyandikishe
Ikintu cya mbere ugomba gukora nukuramo porogaramu ya Instagram hanyuma ugakora konti kurubuga niba udasanzwe uyifite. Kwiyandikisha, wakenera gutanga izina ryisosiyete yawe, aderesi imeri yubucuruzi, izina ryukoresha, nijambobanga. Niba usanzwe ufite konte yubucuruzi kuri Facebook, urashobora gukoresha ibyo kwiyandikisha kuri Instagram. Igice cyingenzi muriki gikorwa nukureba neza ko izina ukoresha kuri Instagram rifitanye isano rya hafi nizina ryubucuruzi bwawe.
Intambwe ya 2: Hindura kuri konti yubucuruzi
Nyuma yo gushiraho neza umwirondoro wawe, igikurikira ugomba gukora ni uguhindura umwirondoro wawe kuva kumuntu ukajya mubucuruzi. Kugirango ukore ibi, jya kuri menu igenamiterere, ushobora kuboneka ukanze kumirongo itatu mugice cyo hejuru-iburyo bwurupapuro rwumwirondoro wawe. Nyuma yibyo, kanda ahanditse 'Konti' uhereye kuri menu ya Igenamiterere hanyuma uhitemo 'Hindura kuri Konti Yumwuga.'
Muri iki gihe, uzabona kandi uburyo bwo gukora konti ya 'Rurema', igenewe abakora ibintu, ababigizemo uruhare, hamwe nabantu rusange. Niba ubucuruzi bwawe bugurisha serivisi cyangwa ibicuruzwa, noneho gushiraho konti yubucuruzi nuburyo bwiza.
Intambwe ya 3: Hindura umwirondoro wawe wubucuruzi
Mbere yo gutangira kwamamaza kwa Instagram, ni ngombwa guhitamo umwirondoro wawe. Ibi bivuze guhitamo ifoto yumwirondoro ishobora kumenyekana byoroshye nabayumva no kuzuza igice cya bio. Bio igomba gushiramo amakuru kubyerekeye ubucuruzi bwawe, nkurubuga rwayo, amakuru yamakuru, amasaha yo kubika, nibindi.
Intambwe ya 4: Ihuza na Facebook
Gukoresha bimwe mubikoresho bya Instagram kubucuruzi, ni ngombwa kugira page yubucuruzi ya Facebook nayo. Guhuza urupapuro rwubucuruzi rwa Instagram na Facebook birashobora gukorwa uhereye kumurongo wa 'Business' muri menu ya Igenamiterere. Icyo ugomba gukora ni uguhitamo 'Huza page ya Facebook.'
Intambwe ya 5: Tangira kohereza ibirimo no gukurikira abantu
Mbere yo gutangira ibikorwa byawe byamamaza, ugomba kohereza ibintu bimwe byintangiriro kurupapuro rwubucuruzi rwa Instagram. Usibye ibi, ugomba no gutangira gukurikira abantu nurupapuro ruhujwe nikirango cyawe kugirango umupira uzunguruke. Witondere gusabana nabantu, kuko ibi bizabashishikariza gusura umwirondoro wawe kenshi.
Gushiraho page yubucuruzi ya Instagram nintangiriro. Kugirango ubone inyungu zose zavuzwe haruguru kuri Instagram, ugomba kugira ingamba nziza zo kwamamaza za Instagram. Ukoresheje uburyo bukwiye, uzashobora kubona ubucuruzi bwawe burebure mugihe gito.
Umwanzuro:
Waba ufite ubucuruzi bunini cyangwa buto, gukoresha neza Instagram nkigikoresho cyo kwamamaza birashobora gufasha mukubaka ikiranga cyawe no kwagura abakiriya bawe. Kubucuruzi buciriritse butangiye, nibyiza cyane kuko Instagram itanga toni yamahirwe yo kwamamaza kubusa. Niba ushaka iterambere ryihuse kandi ryihuse ryibikorwa byawe kuri Instagram, urashobora gutekereza kubikoresha serivisi zitandukanye za Instagram zitangwa na LaCharmPalace.Com . Gura Instagram nimwe muri serivise iguha ubushishozi kugera kubyo wanditse no gusezerana bashoboye kubyara. Serivisi zose zitangwa na Bwana Insta zifite umutekano 100% kandi zifite umutekano, kandi urashobora kubona ibisubizo mugihe cyamasaha 24 uhereye igihe watumije. Kugira ngo umenye byinshi, twandikire uyu munsi!
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